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Buy a domain and email for lemlist

You'll learn how to purchase a domain and email directly in lemlist, connect an email, and manage multiple domains effortlessly.

Learning objective

By the end of this tutorial, you’ll know how to purchase a new domain and email addresses directly in lemlist, and how to manage billing by canceling email plans or turning off domain auto-renewal.

Why this matters

Buying a domain + mailboxes inside lemlist helps you launch outreach faster, with the essentials (like authentication records) set up automatically. It also centralizes ownership and billing so you can easily manage renewals and monthly email subscriptions.

Prerequisites

  • You should already have access to your lemlist workspace Settings.

  • Important: Domain and email purchases can’t be refunded. Once a domain is purchased, it is locked for one year. Email subscriptions are billed monthly.

  • Important: Domains and emails must be purchased together. You can’t purchase standalone email addresses without a domain, and you can’t buy email addresses for a domain purchased outside lemlist (e.g., Shopify or other registrars).

  • Slot requirement: Make sure you have available email slots in lemlist to use the purchased email addresses. Depending on your plan, additional slots may be required.

  • Cancellations of email or domain subscriptions take effect at the end of the current billing cycle. Charges already applied will not be refunded.


Core lesson: step-by-step workflow

Phase 1: Navigate to the domain purchase area

  1. Click your profile in the bottom-left, then select Settings.

    Open Settings from the profile menu
  2. In the left-hand menu, click Buy domains & emails, then click Buy/add domain.

    Open Buy domains and emails and click Buy or add domain

Phase 2: Purchase a domain

  1. Enter the domain name you want, then click Buy domain for the available option you want to purchase.

    Search for a domain and buy it

Phase 3: Choose your email provider, create email address(es), and complete checkout

  1. Select the email provider you want to use for your purchased domain.

    Select your email provider when buying a custom domain in lemlist
  2. Create at least one email address on your new domain by entering the Username and, if needed, assigning it to a user.

    Create your email address
  3. Follow the remaining on-screen prompts to complete your purchase and billing details.

Current email pricing:

  • Google: from $10.00/month per email.

  • Outlook: from $10.00/month per email.

  • SMTP: from $5.00/month per email.

Phase 4: Confirm everything is ready

Once payment is completed, your domain and emails are set up automatically and will appear in your Domains list.

Purchased domains list

If you have an available seat in both apps, the mailbox is available in lemwarm and lemlist.


Practical application (recommended setup)

  • Create one mailbox per sending identity (e.g., [email protected]) to keep outreach organized and easier to manage.

  • Start small when sending from a brand-new domain and keep sending practices consistent across all mailboxes on the same domain.


Troubleshooting & pitfalls

Issue: I only want to buy email addresses (no domain)

  • Root cause: lemlist requires purchasing domains and emails together.

  • Fix: Purchase a domain + at least one email address in lemlist, or connect an existing email address from another provider (see “FAQs” below).

Issue: My domain/mailbox doesn’t show up after purchase

  • Root cause: Setup/propagation may still be in progress.

  • Fix: Wait a bit and refresh (it usually takes 2 to 4 hours for full propagation), then contact support if it still doesn’t appear.

Issue: I changed DNS and now email sending isn’t working

  • Root cause: DNS changes can break domain/email configuration.

  • Fix: Avoid editing DNS unless you’re instructed by your team or support. If you did edit it, revert changes or contact support with details of what was modified.


Manage billing (cancel email plans or domain auto-renew)

Cancel email plans (stop monthly email billing)

  1. Go to SettingsBuy domains & emails.

  2. Click Settings next to the domain you want to manage.

    Open domain settings
  3. In the pop-up, under Other settingsBilling, click Cancel all email plans to stop monthly email billing, or turn off Domain auto-renew to stop the domain from renewing automatically on the next renewal date.

    Manage billing settings for email plans and domain auto-renew

Cancellations take effect at the end of the current billing cycle.

Cancel domain auto-renew (stop yearly domain renewal)

You can also use the same Billing section in domain settings to disable Domain auto-renew whenever you don’t want the domain to renew on the next billing date.


Advanced options (DNS & redirections)

  • DNS configuration: Each domain includes a DNS Zone section where you can manage DNS records. Avoid editing this section unless you know exactly what you’re changing or support has instructed you to do so.

    DNS Zone settings
  • Redirections: Each domain also includes a URL Redirections section where you can create and manage redirects.


FAQs

Can I connect an existing email instead?

Yes. If you already have an email address with another provider, you can connect it to lemlist:

  1. Go to Sending settings.

  2. Click Connect email address.

  3. Follow the on-screen configuration instructions.

What email provider does lemlist use for purchased domains?

When purchasing a domain in lemlist, you can currently choose from Google, Outlook, or SMTP, depending on your preferred setup and pricing.

If you purchase Google emails via lemlist, you also gain administrative control through the Google Workspace Admin Console to manage your domain and users.

How long does it take for my new domain to be active?

After purchasing, it usually takes 2 to 4 hours for the domain to fully propagate and be ready for email sending (often faster).


Limitations and deliverability notes

  • Some domain names may be unavailable due to existing registrations.

  • Custom domains include built-in authentication such as SPF, DKIM, and DMARC to support deliverability.

  • Reputation signals are shared across email addresses on the same domain—keep sending practices consistent to avoid deliverability issues.

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