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How to add a Like last post step to your LinkedIn sequence

Updated today

By the end of this tutorial, you’ll know how to add and configure a Like last post step in your lemlist sequence so you can warm up prospects automatically before sending a connection request or message.


Why this matters

Liking a prospect’s recent LinkedIn post is one of the easiest ways to create familiarity before direct outreach. It’s a light, natural touchpoint that helps your name appear in front of the prospect, which can improve connection acceptance and response rates without adding manual work.

Instead of leaving lemlist, opening LinkedIn, finding each profile, and liking posts one by one, you can automate this warm-up action directly inside your sequence. That makes it practical even when you’re managing outreach at scale.


Prerequisites

  • You should already know how to create or edit a campaign in lemlist.

  • You should already have a connected LinkedIn sender account available for the sequence.

  • You should already have leads in your campaign with valid LinkedIn profile data.


Core lesson — step-by-step workflow

Phase 1: Add the LinkedIn like step to your sequence

  1. Open your campaign in the Sequence builder and decide where you want the warm-up action to happen.

    For best results, place this action early in the flow so the prospect sees your name before you ask for a bigger commitment.

  2. Click the + button where you want to insert the next step, then stay on the Steps tab and select Like last post.

    This adds an automated LinkedIn action that likes the prospect’s most recent eligible post without requiring manual work from the sender.

    Campaign sequence with add step menu open and Like last post selected after a Visit profile step

  3. Use this step as part of a broader warm-up sequence rather than as a standalone action. A recommended LinkedIn action order is:

    Visit profile → Like → Comment → Invitation → Endorse → Chat message

    This order keeps engagement natural and progressive, starting with the lowest-friction interaction first.


Phase 2: Configure the step correctly

  1. Select the newly added Like last post step in your sequence.

    In the right-side panel, choose the LinkedIn account used to like the last post. This tells lemlist which sender account will perform the action.

  2. If needed, enable Force a specific sender for this step.

    This is useful when you want a particular LinkedIn account to handle the like instead of allowing sender rotation.

  3. Set the Timeframe (days) field to define how recent the post must be to qualify for a like.

    For example, a value of 30 means lemlist will only like posts published in the last 30 days. If no post is found in that timeframe, the step is skipped and the campaign continues automatically. This prevents the sequence from getting stuck on inactive LinkedIn profiles.

    Like last post step settings showing sender selection and a timeframe field set to 30 days

Phase 3: Use timing strategically

  1. Add a short delay before or after the like step when appropriate.

    Spacing out LinkedIn actions helps your outreach feel more human and less automated.

  2. If you already use a Visit profile step, consider placing the like step shortly after it.

    This creates a smooth warm-up flow: the profile visit creates awareness, and the like reinforces recognition through a visible engagement signal.

  3. Keep the action lightweight.

    Because liking is the least intrusive engagement type, it works best near the beginning of a sequence, before comments, invitations, or direct messages.


Best practices

  • Use likes as a warm-up, not the main event: the goal is to increase familiarity before outreach.

  • Set a realistic timeframe: a shorter timeframe helps keep engagement relevant and timely.

  • Place it before higher-friction actions: don’t start with an invitation or message if you can warm the prospect first.

  • Respect LinkedIn limits: this action follows your daily limit, so plan your sequence volume accordingly.

  • Combine with other LinkedIn steps thoughtfully: a like works especially well after a profile visit and before an invitation.


Practical application

Here’s a simple example of how an SDR might use this in a real campaign:

  • Day 1: Visit the prospect’s LinkedIn profile

  • Day 2: Like their most recent post

  • Day 4: Send a LinkedIn invitation

  • Day 6: Follow up with a chat message or email

This sequence creates multiple lightweight touchpoints before the direct ask. By the time the invitation or message arrives, the prospect may already recognize your name from the profile visit and like notification.

Try it yourself checklist:

  • Add a Like last post step after a Visit profile step

  • Select the correct LinkedIn sender account

  • Set a timeframe that matches your outreach strategy

  • Review delays between LinkedIn actions

  • Launch with a small segment first to validate the flow


Troubleshooting & pitfalls

Issue: The step shows a sender error

Root cause: No LinkedIn sender is selected, or the selected sender is not available for the step.

Fix:

  • Open the Like last post step.

  • Choose a sender in LinkedIn account used to like the last post.

  • Check that the sender’s LinkedIn account is properly connected.

Issue: The step is skipped

Root cause: The prospect may not have a recent LinkedIn post within your selected timeframe.

Fix:

  • Review the Timeframe (days) setting.

  • Increase the timeframe if it is too restrictive for your audience.

  • Make sure your leads have valid LinkedIn profiles and active posting history.

Issue: The action doesn’t happen immediately

Root cause: LinkedIn actions are limited and follow daily sending limits.

Fix:

  • Check your campaign schedule and sender activity volume.

  • Reduce the number of LinkedIn actions running at the same time if needed.

  • Allow the sequence to process the step within the sender’s available daily capacity.

Issue: The sequence feels too aggressive

Root cause: The like step is placed too close to invitations or direct messages.

Fix:

  • Add delays between LinkedIn actions.

  • Start with low-friction engagement such as Visit profile and Like last post.

  • Move invitations and chat messages later in the sequence.


Summary

The Like last post step helps you automate a simple but effective LinkedIn warm-up action inside lemlist. When used before invitations and messages, it can help build familiarity, make outreach feel warmer, and improve engagement at scale.

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