Understanding the Freemium Model in lemlist: What Users Can Expect

Are you ready to explore lemlist’s features for free? With our 14-day free trial, you can test out a variety of premium tools and experience the power of our Multichannel Expert Plan with limited restrictions. 🎉

But what happens after your trial ends? What options do you have as a freemium user? Let’s break it down

What are the freemium users then?

The reverse trial method at lemlist offers users a unique experience. When you first sign up for lemlist, you start with a 14-day free trial that gives you access to all premium features. If you don’t convert to a paid plan after the trial period ends, you’ll automatically transition to the freemium model, which gives you continued access to key features with some limitations.

Sounds great, right?

Let’s take a closer look at what you can expect as a freemium user.

✅ What Can Freemium Users Do on lemlist?

Freemium users at lemlist still enjoy access to a variety of powerful outreach tools that will help you streamline your lead generation process. Here’s what you can access:

1. Access Essential Outreach Tools

Freemium users can unlock a range of tools designed to enhance email outreach and lead management:

LinkedIn Email Reveal: With just a single click, you can reveal someone's email directly from LinkedIn. This is available at no cost, with 125 credits per week, which roll over up to a maximum of 500 credits. 🚀
Lead Management: Use your freemium credits to enrich and manage your leads. This gives you more control over your outreach efforts, helping you maintain a targeted approach.
App Navigation: Freemium users have full access to lemlist’s dashboard. Explore all areas, including campaigns, reports, leads, settings, and tasks, to better plan and strategize your outreach.
Additional Credits: Need more credits? You can purchase extra credits as needed, ensuring you can scale your outreach efforts as your business grows.

2. Limited Use of the Leads Database

Freemium users can access the Leads Database, but with restrictions. You will only have access to data from the first page of results. This limitation helps prevent misuse and ensures compliance with LinkedIn's data policies.

❌ Limitations for Freemium Users

While the freemium model offers great value, it comes with certain limitations:

No Campaign Launching

Freemium users cannot launch email campaigns directly from the lemlist platform. This feature is reserved for paid subscribers, who receive higher credit allocations and access to advanced campaign management tools.

👉 How lemlist’s Free Trial and Freemium Model Work

1. Free Trial Period

Every new user starts with a 14-day free trial, granting full access to all premium features.

2. Transition to Freemium

If you decide not to upgrade to a paid plan after the trial period, you’ll automatically switch to the freemium tier, where you’ll still have access to basic features, but with limited credits.

3. Returning Users

If you previously had a paid lemlist subscription and canceled your plan, you’ll be reverted to the freemium tier. You’ll retain access to essential features, though your credit allocation will be reduced.

4. lemcal and lemwarm Users

If you sign up for lemcal or lemwarm, you’ll start with freemium access in lemlist. You can activate a free trial to explore the full set of lemlist features when you're ready.

Why Choose Lemlist’s Freemium Model?

lemlist’s freemium model allows users to experience essential features without commitment, giving you a risk-free way to test the platform before upgrading to a paid plan. Whether you're just starting out or looking for a simple solution to boost your outreach, lemlist’s freemium model offers great value.

If you have any questions or need assistance, our support team is ready to help you!