TL;DR / Quick Answer
New users get a one-time free trial of 200 credits on Multichannel Expert. Once your trial credits are used up, if you don’t upgrade, your account moves to Freemium: core navigation, limited Leads DB access, but no campaign sending. Freemium does not include weekly credit refills, and trial credits do not roll over. Credits you buy yourself do roll over.
Why This Matters
Understanding trial vs freemium helps you plan testing, manage credit usage, and decide when to upgrade.
What You Get on Freemium
LinkedIn Email Reveal: You only get the one-time 200 credits from the initial trial.
Lead management and app navigation: campaigns, reports, leads, settings, tasks (view and prep)
Ability to buy extra credits anytime, either as a one-off top-up or through the Enrichment add-on (a monthly credit subscription). Credits you buy roll over until you use them. See Credits: how they work
Limited Leads Database access: first page results only
What’s Not Included
Launching/sending campaigns from lemlist
How Trial → Freemium Works
New users get a one-time trial of 200 credits
Those credits are not weekly and they don’t roll over, once they’re used, they’re gone unless you purchase more or upgrade
If you don’t upgrade after the trial, your account transitions to Freemium automatically
Former paid users who cancel revert to Freemium (no automatic weekly credit allocation)
lemcal and lemwarm signups start with Freemium in lemlist; you can start a trial or upgrade anytime
FAQs / Edge cases
Can I re‑activate the trial later? No, the 200-credit trial is one-time only
Do credits refill weekly or roll over on Freemium? No, there are no weekly credits and the one-time 200 trial credits don’t roll over. Once they’re used, you’ll need to upgrade or buy more credits.
Do credits I buy roll over on Freemium? Yes. One-off top-up credits stay in your account until you use them. Enrichment add-on credits roll over for as long as the add-on is active.