Hey there lemlister 👋
In lemlist, a global limit refers to the total number of emails that can be sent daily across all active campaigns. This includes both first emails and follow-up emails.
The global limit helps protect your account and maintain good email deliverability. The best part? You can set it up yourself! 🚀
Setting Up Your Global Email Limit
You can easily configure your global sending limit under Settings > Sending Limits.
If you have multiple sending email addresses under one account, be sure to set the sending limits for each email address individually. Simply select the email address from the drop-down menu and enter the desired limit.
How Global Limits Work
Let’s walk through an example to understand how global limits function:
Imagine you have a campaign with 100 total leads.
Your schedule is set to send 45 first emails to new leads each day.
Here’s how the process works if you have multiple steps in your campaign and a global email limit of 100 emails per day:
Day 1: Send 45 first emails to new leads.
Day 2: Send 45 new first emails + 45 follow-up emails = 90 total emails.
Day 3: Send 10 new first emails + 45 follow-up emails = 65 total emails.
The global limit applies across all campaigns. So, even if you have multiple campaigns running, the total number of emails sent across all campaigns will count toward your daily limit.
Reaching Your Daily Global Limit
If you see a message like this on your account:
This means you’ve hit the limit for the day. The global limit is applied across all active campaigns and is calculated over a 24-hour period.
Best Practices for Setting Your Global Limit
We recommend setting your global limit to no more than 100 emails per day per sending address. Sending too many emails can negatively affect your deliverability and increase the risk of your account being flagged.
For more details on the ideal number of emails to send daily, check out our article: How Many Emails Can I Send Per Day?.
Need Help?
If you have any questions or need further assistance, don’t hesitate to reach out to our support team. We’re always here to help you! 🤩