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How Many Emails Can I Send Daily? 🧮

Managing Email Sending Limits with lemlist 📧

Updated over a month ago

Hey lemlister! 👋

We know that managing your email sending limits is crucial for the success of your campaigns. Here’s a comprehensive guide to help you set up and optimize your email sending limits for both Gmail/Google Workspace and custom SMTP accounts. 🚀


Setting Up Gmail/Google Workspace Accounts

What Are the Limits?

You can explore the theoretical limits here and here. However, we recommend setting a daily email quota of below 100 emails for reliable performance.

How to Adjust Limits in lemlist

1️⃣ Navigate to your Account Settings.

2️⃣ Select the Sending Limits section.
3️⃣ Choose the sending address you want to adjust.

4️⃣ Set your preferred daily email limit.

⚠️ Important:

  • Changes are saved automatically, so double-check your settings.

  • While lemlist offers flexibility, Google’s algorithms may still block emails based on their own criteria.

Things to Keep in Mind

  • Our detection system pauses sending if you exceed your quota but isn’t foolproof—it’s essential to monitor your sending volumes proactively.

  • Using an email alias? Be aware of both Google’s limits and any restrictions imposed by your alias service for a seamless experience.


For Custom SMTP Accounts

What Are the Limits?

Follow your email provider’s recommendations to determine your daily sending limit. As a general rule of thumb, start with around 100 emails per user per day, similar to Google.


Need to Send More Emails?

If you want to increase your email volume, remember that cold emailing is a strategic, long-term game. lemlist is designed to prioritize your success and protect your domain reputation.

Key Factors That Influence Sending

Our complex sending algorithm considers factors like:

  • Bounce rate

  • Open rate

  • Domain age

  • Technical setup

  • Custom tracking domain

We strongly discourage sending too many emails at once—it’s better to scale strategically than risk harming your domain.

The Best Strategy: Use More Email Addresses

Maximize your volume by sending from multiple email accounts. Good news: lemlist’s Inbox Rotation feature is perfect for this! 🎉


What Is Inbox Rotation?

Inbox Rotation allows agencies and larger teams to send large volumes of cold emails through multiple sending accounts simultaneously. It’s the ultimate tool for scaling your campaigns without compromising your email reputation.


We’re Here to Help!

If you have any questions or need assistance with your email-sending strategy, don’t hesitate to reach out to our support team. We’re always here to help!

Happy emailing, lemlister! 🚀❤️

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