Hey lemlister! 👋

At lemlist, we’ve spent years perfecting the art of email delivery optimization. Our mission is simple: to ensure your emails consistently land in the inbox, every time. 🎯

With lemlist, you can fully customize your campaign schedule, tailoring the time frame and frequency of email delivery to suit your outreach strategy. By default, we follow your timezone's office hours, but you can easily customize this to match your needs—check out this article for step-by-step instructions.

Let’s explore why scheduling is so important and how it boosts your campaign’s success! 🚀

In the "Send every" section, you’ll see an estimate of how frequently new leads will be contacted.

For example, if the system estimates one email every 20 minutes, this applies specifically to the first step of your campaign sequence.

This also provides an estimate of the daily contact capacity, assuming you stay within your sending limit (found under the Settings section in the Limits tab).

Choose the time period during which emails are sent, ensuring they align with your target audience’s activity for optimal engagement.

Set specific delays between each step in your sequence to maintain a natural flow of communication.

The lemlist sending algorithm is designed to optimize email deliverability and performance. It adjusts the delivery speed and volume of emails based on various parameters to protect your domain's reputation. The algorithm considers factors like bounce rates, open rates, domain age, technical configurations, and the quality of custom-tracking domains. It ensures that sending a large volume of emails at once, which can harm the domain's reputation, is avoided. The algorithm also estimates how often new leads will be contacted, especially for the initial step of your sequence, and calculates the daily contact capacity based on your scheduling within your sending limits.

💡 Pro Tip: Our algorithm is designed to prevent exceeding your maximum email limit, but if you need to send more, you can increase your limit in the settings.

While lemlist offers flexibility in increasing email limits, it’s always a good idea to consult your email provider’s best practices to avoid deliverability issues.

If you have any questions or need assistance with scheduling, feel free to reach out to us in the chat. We’re always here to support you!

Enjoy smoother campaigns and exceptional results with lemlist! 🚀❤️