Heeeeey lemlister! 👋
Variable images are key for ultimate personalization and hence for a higher reply rate 🚀
By default, you see that lemlist recognizes the basic merge fields such as First Name, Last Name & Company Name.
However, it is possible to add as many variables (merge fields) as you like, including variable images.
If you want to add a new variable image, do the following:
1️⃣ In your CSV file, add a new column with the name of your variable image.
2️⃣ Complete each row of your CSV with the URL of the image matching each contact of your list.
3️⃣ Create a list by importing your CSV on lemlist and select "Other" for your new variable(s).
4️⃣ Once you've created your list, go to your email template and click on the drop-down menu to select a new variable (You should see the name of the column of your CSV). 🥳
Well done lemlister! If you have more questions I'll be happy to exchange with you on the chat!