Heeeeey lemlister! 👋

I like how you want to get some insights about email subject lines. You're right to do so because it's a tremendously important point for your campaign's success.

Let's see how to write good ones then!

Subject lines should: `

👉 set the tone,

👉 get prospects to open the email

👉 match what will be delivered by your email.

Get creative and test different things 😊

lemlister tip 💡 For step 1, the subject line is mandatory. For other steps, if you leave it empty, the subject from step 1 will be passed (without RE:). 💌

lemlister tip 💡 Custom variables also work in the subject line. 😊

Now you're well aware of the power carried by good subjects line, I hope you'll use it wisely my lemlister.

Enjoy ❤️