Sales Academy
Become a better salesperson. Learn cold email best practices, outreach strategies, personalization tactics, and proven templates.
23 articles
What’s new in lemlist: where to find the latest product updates
Cold Email Mastery
Write compelling cold emails with proven subject lines, openers, and CTAs.
The Cold Email Playbook: Templates, Tactics & Best PracticesElevate your email outreach with these 47 proven tips to boost your reply rates. Unlock success in cold emailing.
Cold Email Strategy: Frameworks & MindsetDiscover a variety of cold email templates that can supercharge your outreach efforts and help you connect better with your audience.
Outreach Strategy
Plan your outreach timing, follow-up cadence, and multichannel approach.
Keep your LinkedIn connection activeLinkedIn is evolving! Here’s the latest scoop and tips to make your outreach shine:
Deliverability Best Practices
Protect your sender reputation with warm-up strategies and inbox placement tips.
Use the email deliverability checklistMastering Email Deliverability: Your Ultimate Guide 📧✨
Follow email sending best practicesBest Practices for Maintaining Email Deliverability 📧
Metrics & Optimization
Understand benchmarks, analyze results, and continuously improve your outreach.
Use lemlist API for reporting
lemcoach
Learn what lemcoach is, who it's for, and how this done-with-you coaching program helps you master lemlist and cold outreach in 90 days.
Join lemcoach to master lemlist and cold outreach in 90 days
lemcoach: Should you track clicks and opens in cold email campaigns?Learn the truth about link tracking, click-through rates, and open rates in cold outreach—and why turning off tracking might actually improve your results.
lemcoach: Why your cold emails aren't getting replies
lemcoach: How to write cold emails that get replies (PAS framework)Learn the proven copywriting framework used by top-performing cold emailers to generate consistent replies, focusing on pain points, not product pitches.
lemcoach: Cold email benchmarks and metrics: what good looks like
lemcoach: How to build a multichannel outreach sequence (email + LinkedIn)Learn the proven framework for structuring email + LinkedIn sequences that maximize replies without overwhelming prospects, including when to go manual and when to automate.
Signals
Learn how to set up and use Signals watchlists to track buying triggers and reach out at the right time.
How to create a job change watchlist in Signals
How to create a custom signals watchlist in Signals
How to create a LinkedIn profile engagement watchlist in Signals
How to create a LinkedIn topics watchlist in Signals
How to create a company hiring watchlist in Signals
How to create website visitors watchlist in Signals
How to create a fundraising watchlist in Signals
How to create an M&A activity watchlist in Signals
How to create a competitor new connections watchlist in Signals
How to create a new hire watchlist in Signals