How many emails can I send per day? ๐Ÿงฎ

How many emails you should send per day to maximize your results while protecting your domain

Updated yesterday

Heeeey lemlister! ๐Ÿ‘‹

Wondering how many emails you can send per day with lemlist? Here are the answers, depending on your setup.

What to do for Gmail and Google Suite? ๐Ÿค“

You'll find resources about theoretical limits here and here.

โญ๏ธ But from one lemlister to another, you should actually set yourself, as a user, a daily email quota below 200.

Since we donโ€™t have limits on paid plans when you go to the "Limits" section you will notice that "Maximum number of emails sent by lemlist in 24h" will be blank - so you can say to lemlist how many emails you would like to send ๐Ÿ“จ

Here is how to found section Limits - Account Settings โฌ‡๏ธ

When the "account settings" section is opened choose "Limits" ๐Ÿ‘‡

๐Ÿฆพ lemlister tip:

If you are not sure about the changes you implemented you can always hit "reset by default"

When you are done with setting up those limits you just need to hit "Save changes" โœ…

However, remember that Google has its own algorithm to decide to block or not. ๐Ÿคน

Some of our clients are blocked by Google after sending 20 emails, some other after 500.

If we detect that you've reached a Google quota limit, we will pause sending for a period of time. Then, we'll automatically resume later.

lemlister tip ๐Ÿ’ก

Do not rely on this detection to protect yourself from going over your quota because:

๐Ÿ‘‰ We usually only get this notice after you've already exceeded your quota.

๐Ÿ‘‰ Sometimes, we're not able to make that detection fast enough to stop emails that are already queued up.

Overall, if you're sending emails via an alias, keep in mind that your Google limits apply, but so might any limits that the service that runs your alias has.

What to do for custom SMTP accounts? ๐Ÿง

When sending emails via SMTP, you need to refer to your email provider's recommendations to know how many emails you can send per day.

lemlister tip ๐Ÿ’ก

My advice is to do the same as for Google by setting the limit around 200 emails per user per day.

Can you believe you're already done with this? You'll never cease to amaze me lemlister!

What to do for those who would want to send more emails ๐Ÿ˜—

You have to understand that our sending algorithm is extremely complex and depends on many factors: bounce rate, variable and dynamic open rate, domain age, technical setup, custom tracking domain quality, etc.


The reason we have such an advanced sending algorithm is to help our users get the best results on the market. ๐Ÿ˜Œ

Sending too many emails at once is never the way to go, and will only damage the domain in the future : cold emailing is a long term game, and we built the best product on the market to ensure our customerโ€™s success.


If your main focus is a number to be reached, then unfortunately lemlist wonโ€™t be the tool youโ€™re looking for. We will always prefer to protect our users from getting their account banned instead of allowing them to take too many unconsidered risks.

What is the best strategy to maximise my sending volume?

Sending from more email addresses!

And good news is, you can use our Inbox Rotation feature for this ๐ŸŽ‰

Inbox rotation is designed to empower agencies and larger teams who need to send large amounts of cold emails over short periods of time.

It will allow you to conduct campaigns through multiple sending accounts simultaneously.

If you have any questions, don't hesitate to reach out to our support โค๏ธ

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