Hey lemlister!
In this article, we’ll explain the four key email status tags associated with each debounced lead. These statuses help you assess the quality and reliability of your email addresses, ensuring you can make better decisions for your email campaigns.
The 3 Email Deliverability Statuses Explained
When you hover over the "enrich stats" icon in the leads section of your campaign, you'll see different email statuses.
Here’s a breakdown of each status and what it means for your outreach:
Deliverable
The recipient's email provider has confirmed that the email address is valid, and it is safe to send messages to.Risky
This email address may lead to a bounce or low engagement. Risky addresses include:Accept All: These inboxes accept all incoming emails, regardless of validity.
Full Mailbox: The recipient’s inbox is full and cannot receive new messages.
Disposable: This is a temporary or throwaway email address, often used for short-term purposes.
Undeliverable
The email address is either incorrectly formatted or does not exist. Sending to this address will result in a hard bounce.
Why These Statuses Matter
These deliverability statuses give you valuable insights into the health and reliability of your email addresses. By understanding these tags, you can optimize your email campaigns, avoid wasted sends, and improve your overall engagement rates.
If you have any questions or need further clarification, feel free to reach out to us via support chat. We’re here to help!
Good luck with your campaigns! 🤗