Heeeeey lemlister! 👋
We're thrilled to welcome you to our family ❤️
We’ve prepared a quick little guide to get you started and show you all the cool things you can do in lemlist.
1️⃣ Set up your account
⚡️ Link lemlist to your email provider in a matter of seconds.
⚡️ It’s a good idea to set up your signature and use {{signature}} tag to add it to any campaign ✍️
⚡️ Maximize your email deliverability by setting a custom tracking domain. We know, it doesn’t sound sexy but YOU REALLY NEED THIS. 👌
By setting up a custom domain you increase your chances to avoid SPAM dramatically. If you want to extra boost your email deliverability, take a look at this checklist.
2️⃣ Create your first campaign
⚡️ In case you’re a video person, here’s a quick demo 😌
… but if you prefer step-by-step instructions, let me walk you through each step:
⚡️Create your first campaign:
⚡️Import your Buddies-to-Be a.k.a. your email list. You can:
- Upload your CSV file or enter emails manually
- Import buddies from your CRM
- Import buddies from a Google Sheet
- Use our API to get it done
If you struggling with finding leads for your outreach campaign, check the most in-depth guide on how to find anyone's email 💌
⚡️ Create your cold email or choose an existing template
This is how you create a campaign from scratch:
or you can use one of the existing templates:
Need inspiration? Check the list of 50+ proven cold email templates 🚀:
⚡️ Personalize your cold outreach with next-gen features:
Personalized Images:
You can add mind-blowing custom images, that are personalized for each specific lead. For example, add dynamic text, company logos or website screenshot... like this:
Here's how it will look in the prospect's inbox:
A few more ideas for personalized images:
- Make an image with dynamic text
- Create an image with the prospect’s company logo
- Create an image with a personalized website screenshot
Dynamic landing pages & custom videos:
You can send cold emails with landing pages and add videos, texts, logos, Calendly links, and pop-ups. 🎯
⚡️ Don’t forget to add the unsubscribe link to your emails
⚡️ Add follow-ups and create sequences
⚡️ Set up your schedule. Choose the time frame (days & hours to deliver the campaign) and the max number of emails you want to send daily.
⚡️ Select the email address you want your campaign to be sent with
⚡️ Choose when do you want to stop emailing your buddies and turn them into opportunities
3️⃣ Send your cold emails
⚡️Review your Buddies-to-Be. This is the place where you can make last-minute edits for a specific prospect
⚡️ You can review emails one-by-one or all of them immediately
⚡️ Booooom! Your emails are on their way
4️⃣ Tips & tricks for advanced players
⚡️ Understand and analyze your metrics
Aim to have a 50%+ open rate, either a 40%+ click rate or 8%+ reply rate depending on your outreach goal and below 5% bounce rate.
⚡️ Need inspiration for your cold email subject line? Go here
⚡️ A/B test your subject lines, cold email copy, call-to-actions, and sequences.
⚡️ Master the liquid syntax for more personalization
⚡️ If a buddy wants to be removed from your list, send them to the Graveyard 🧟♀️
Good luck with your campaign! ❤️
Links you'll love:
Still have questions?
⚡️Use the search bar in our Help Center to find your answer 💡
⚡️If you haven't found the answer you were looking for, please ask our lovely team on the lemlist chat ❤️